Former Goldman Sachs Exec Raises $33M for Startup Fusing Stocks, Crypto

Domain Money’s platform supports crypto and equity investments

article-image

Source: Shutterstock

share

key takeaways

  • The platform focuses on helping retail investors gain more control and access to stocks, as well as digital assets
  • Its investment strategy division is managed by a team of alumni from Bridgewater Associates, Goldman Sachs and Morgan Stanley

An investment platform with one foot in crypto and one foot in equities launched Tuesday with the goal of building the wealth of retail investors across both asset classes. 

Domain Money raised a $33 million round, which founder and CEO Adam Dell said is earmarked to expand the team and build out additional customer features.

The round included participation from venture capital firms Bessemer Venture Partners, Maveron and RRE Ventures, plus noted venture capitalists Marc Benioff and Joe Lonsdale.

Investors are looking for exposure to diverse asset classes, including crypto, while maintaining control of their finances in a way they can easily track, Dell told Blockworks via email. 

“We built Domain Money to be an investor-centric service – from the ground up, based on research and entirely focused on helping consumers answer the question of ‘how should I best invest in crypto’ and also responsibly build wealth,” Dell said.

Dell, the former head of product at Goldman Sachs’ consumer bank, Marcus, tapped a number of well-known financiers and regulators  — including former Goldman chief technology officer Elisha Wiesel; former CFTC chairman Christopher Giancarlo; and Do Kwan, founder of Terra Network. 

Domain Money’s investment division — which runs actively managed strategies — is managed by alumni from Bridgewater Associates, Goldman Sachs and Morgan Stanley.

Apex Clearing custodies equities, while Gemini Trust runs crypto trades.


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Upcoming Events

Old Billingsgate

Mon - Wed, October 13 - 15, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research

article-image

Sponsored

WalletConnect Certified is not just a recognition program, it’s a movement to improve how users onboard, transact, and engage across the onchain ecosystem

article-image

In crypto investing, quantity has a quality all its own.

article-image

REX and Osprey prep to launch their Solana staking ETF

article-image

A 40% allocation to crypto today is safer than a 1% allocation was in 2021, Ric Edelman argues

article-image

The wallet doesn’t have enough memory for more apps and features but should still function, the company says

article-image

The proof-of-work L1 is betting on parallel-chain scaling, low fees, and a $50 million grant program to lure Solidity developers and tokenized RWA issuers