Rarify Gets $10M in Series A Led by Pantera Capital To Further Hiring Efforts

Rarify is aiming to lower the barriers to entry for new businesses in the NFT sector

article-image

Blockworks exclusive art by axel rangel

share

key takeaways

  • Rarify wants to reduce technical complexities for new entrants to the NFT space
  • Those barriers include blockchains lacking interoperability while having platform-specific economies as well as companies lacking familiarity with compliance standards

NFT infrastructure startup Rarify has secured $10 million via a Series A led by Pantera Capital.

The fresh injection of capital will be put toward the startup’s hiring efforts as well as product launches with enterprise partners, according to a press release on Thursday.

The raise, which saw participation from Slow Ventures, Eniac Ventures, Greycroft and Hyper, has boosted the company’s valuation to $100 million.

Rarify’s Series A is the latest round following in $2 million seed funding that saw participation from the likes of Pareto, Eniac Ventures, Greycroft, Scott Belsky and Protocol Labs, among others.

Rarify offers commerce API infrastructure for marketplaces and applications to build “end-to-end experiences” with NFTs (non-fungible tokens), the startup said in its release.

Rarify also said its mission was to reduce barriers to entry for NFT technology and to enable businesses to “participate” in a sector experiencing significant growth.

Problems for new business entrants in the sector arise when they first attempt to build NFTs that require particular technical resources and skills, the startup said.

Blockchains lacking interoperability while having platform-specific economies as well as companies lacking familiarity with compliance standards were some of the largest hurdles for new entrants.

“Rarify removes the biggest hurdles companies face when introducing NFTs to their existing products,” said Pantera partner Paul Veradittakit. “We’re excited to partner with the Rarify team to accelerate their growth trajectory and make NFTs accessible to companies and, by extension, consumers at large.”

Rarify also offers real-time API access to historical data on NFT assets across “multiple blockchains” that can be leveraged by Web2 and Web3 companies building decentralized finance (DeFi), marketplace products.

“With NFT Embeds, content creators can simplify the entire discovery and checkout process for the end users,”the startup said.


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Upcoming Events

Brooklyn, NY

SUN - MON, JUN. 22 - 23, 2025

Blockworks and Cracked Labs are teaming up for the third installment of the Permissionless Hackathon, happening June 22–23, 2025 in Brooklyn, NY. This is a 36-hour IRL builder sprint where developers, designers, and creatives ship real projects solving real problems across […]

Industry City | Brooklyn, NY

TUES - THURS, JUNE 24 - 26, 2025

Permissionless IV serves as the definitive gathering for crypto’s technical founders, developers, and builders to come together and create the future.If you’re ready to shape the future of crypto, Permissionless IV is where it happens.

Old Billingsgate

Mon - Wed, October 13 - 15, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research

article-image

Bitcoin needs a price, but its magic runs deeper

article-image

Circle had a pretty successful first day of trading, but what’s next for the stablecoin issuer?

article-image

Solana’s USDC caught a boost after being paired with the TRUMP memecoin

article-image

The stablecoin issuer’s successful first day of trading is likely to spur more crypto IPOs, industry watchers say

article-image

Job openings rallied and continuing claims stalled ahead of May’s employment report

article-image

A group of Twitch streamers battle for bitcoin. Will their chats help them?